Top 10 Philanthropy Advisors 2025

Citywealth proudly presents the Top 10 Philanthropy Advisors 2025, a global ranking researched and curated by our editorial team. Please note: Any marketing or promotion of this content is not permitted without a marketing licence, as per our Terms & Conditions. This includes advertisement of inclusion in this list. To purchase a marketing licence, please get in touch with Karen Jones.

Philanthropy within the wealth-management sphere is undergoing a quiet revolution, as advisers and donors alike move from ad-hoc giving to strategic, purpose-driven impact. Figures such as Juliet Agnew (Barclays Private Bank) and Nina Hoas (Pictet Wealth Management) describe clients seeking to embed philanthropy into holistic wealth planning, balancing values with measurable outcomes. There is a marked shift toward trust-based giving, flexible capital and collaboration—approaches that replace transactional donations with long-term partnerships and genuine listening. Joe Crome at CAF and Etienne Eichenberger of Wise Philanthropy champion models that blend social investment with philanthropy, while advisers such as John Pepin (Philanthropy Impact) and Renee Hoare (C Hoare & Co) highlight the importance of networks, community engagement and intergenerational purpose in effective giving.

At the same time, the field is embracing innovation and inclusion. Donors are turning to data, technology and adaptive learning to track results and iterate in real time, a trend reflected in Tom Hall’s work at UBS Optimus Foundation and Anna Josse’s agile donor-advised funds at Prism the Gift Fund. Philanthropy is becoming more professional yet also more human, focused on equity, shared power and collaboration across generations. As Eva Kooijman (Ace International) and John Canady (NPT UK) emphasize, modern philanthropy is about stewardship—leveraging wealth not just for generosity but for systemic change. In this new landscape, the philanthropic advisor is less a gatekeeper and more a guide, helping families align wealth with purpose, impact and legacy.

Anna Josse
CEO and Founder
Prism the Gift Fund
Etienne Eichenberger
Managing Partner
Wise Philanthropy
Eva Kooijman
Trust and Philanthropy Officer
Ace International
Joe Crome
Head of Business Development and CAF American Donor Fund
Charities Aid Foundation (CAF)
John Canady
CEO
National Philanthropic Trust UK (NPT UK)
John Pepin
CEO
Philanthropy Impact
Juliet Agnew
Head of Philanthropy
Barclays
Nina Hoas
Senior Philanthorpy Strategist
Pictet Wealth Management
Rennie Hoare
Partner & Head of Philanthropy
C Hoare & Co
Tom Hall
Global Head of Social Impact and Philanthropy | CEO, UBS Optimus Foundation Network
UBS