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SunGards AddVantage Named Top Trust Accounting Platform

Date: 06 Jul 2011

Citywealth

SunGard’s AddVantage Named Top Trust Accounting Platform

Readers of The Trust Advisor Blog, focused exclusively on developments in the trust services industry, have named SunGard’s AddVantage trust accounting system as the top choice among family offices and other wealth managers.

The rankings were compiled from balloting and interviews with industry consultants and users on the pros and cons of 12 systems from 10 separate vendors. The full rankings and accompanying explanations can be found at The Trust Advisor Blog web site at

http://thetrustadvisor.com/news/accounting2011.

Among the attributes that led to AddVantage’s top spot were its full range of transaction support and processing, open investment architecture, real-time processing over the Web, and automated client communications through its integrated client relationship management (CRM) capability.

Scott Martin, senior editor, The Trust Advisor Blog, said, “This year our sources give the prize to SunGard’s AddVantage for giving the biggest bang out there, bar none. Quite simply, AddVantage does it all, so a look under its hood reveals a lot of what modern trust companies are looking for.”

Eileen Van Scoy, executive vice president of SunGard’s wealth management business, said, “Accurate record keeping is important to trust companies’ ability to improve operational efficiency and enhance the fiduciary-client relationship. SunGard’s AddVantage gives wealth managers scale and flexibility to automate client communications and maintain a holistic approach to the client relationship.”

About SunGard’s AddVantage

An asset management, trust accounting, and securities processing solution, AddVantage helps institutions serve their customers by expanding access to data and services through the Web. Used by large and medium-sized banks and investment management firms across the U.S., AddVantage provides fund administrators, portfolio managers, and their customers with 24/7 Web access to real-time account information. It also provides a comprehensive set of investment management and trade processing capabilities.

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